“f.re.e” – Munich’s fair for leisure and travel


Activities, Events, Munich

A Munich trade fair getaway? More thrilling than you might think! After all, with around 50 of its own specialist trade fairs for consumer goods, new technology and investment products, the fair munich is one of the world’s leading trade fair organizers. Together with its subsidiaries, Messe München organizes trade fairs and conferences in India, China, Brazil, Russia, Turkey, South Africa, Nigeria, Vietnam and Iran. With a network of affiliates spanning every continent and 70 branches overseas for over 100 countries, Messe München has a worldwide presence. The Messe München trade fair center is also playing host to the “f.re.e” travel and leisure fair from February 19 to 23 – it’s the perfect time to pay a visit!

Free Reise- und Freizeitmesse München

The “f.re.e” travel and leisure fair is celebrating 50 years

The travel and leisure fair took place in Munich for the first time 50 years ago, under its original name of “Auto, Boot, Caravan” (“Car, Boat, Caravan”). Since 2009, it’s been better known as “f.re.e” – an acronym of the German terms for leisure, travel and relaxation. At the start of the new decade, two new themed areas will join the already varied selection: photography and boating. This year’s fair will also see the startup camp, the fair’s own platform for new travel and leisure companies, make its debut. Alongside these new themed areas, there are many other fascinating exhibitors to discover. More precisely: 1,300 stands from over 60 countries await you in eight different halls.

More information on the halls at Munich’s travel and leisure fair

When it comes to planning a vacation, most Germans leave nothing to chance: according to the latest study from FUR (a German research foundation for vacation and travel), around 80% of Germans have already begun planning their vacations in detail for the new year. f.re.e is another potential source of inspiration. With 697 exhibitors focused on the theme of travel, it’s got a lot to offer. And the focus isn’t always on far-flung destinations – at least not for Germans. According to the FUR study, one in three Germans are booking, or planning to book, their vacation at home in Germany. f.re.e has got them covered, with a wide range of destinations in Bavaria and the rest of Germany to discover. These figures could be down to increased awareness of the environment and our carbon footprints. Traveling around your own country by rail and bus is definitely a smart alternative. You can also find our Living Hotels all over Germany, as well as in Vienna, and we’d be delighted if your vacation brought you our way this year!

Your Living Hotel near Munich’s trade fair center

Would you like to unwind after a busy day at the fair and enjoy your evening in peaceful surroundings? Then the Living Hotel am Olympiapark is the perfect place for you. Far away from the hustle and bustle of the city, you can enjoy a relaxing stroll in the park or a hearty meal in the hotel’s own Italian restaurant. The trade fair center is half an hour away by public transport.

Or would you like to spend the night close to the buzz of the city? Then we recommend our two hotels in the very heart of Munich: the Living Hotel Prinzessin Elisabeth in the Glockenbachviertel district and the Living Hotel Das Viktualienmarkt. Hip nightclubs, traditional bars and cozy cafés are right on your doorstep. It’s just under 30 minutes to the trade fair center from each hotel by public transport.

We look forward to welcoming you!

Living Hotel am Olympiapark
Living Hotel am Olympiapark Restaurant
Living Hotel Prinzessin Elisabeth München
Living Hotel Prinzessin Elisabeth München
Living Hotel Das Viktualienmarkt München