Living Hotels Newsletter Serviced Apartments

Privacy Policy

Information about the processing of your data

In accordance with Art. 12 of the General Data Protection Regulation (hereinafter referred to as the GDPR), we are obliged to inform you about the processing of your data when you use our website. We take the protection of your personal data very seriously and this privacy policy informs you about the details of the processing of your data and your legal rights in this regard.

We reserve the right to adapt the privacy policy with future effect, in particular in the event of further development of the website, the use of new technologies or changes to the legal bases or the corresponding case law.

We recommend that you read this privacy policy from time to time and take a printout or a copy for your documents.

Definitions

  • In the following, “Website” means all of the controller‚Äôs pages at www.living-hotels.com
  • “personal data” means any information relating to an identified or identifiable natural person. A person is identifiable if they can be identified, either directly or indirectly, in particular using assignment to an identifier such as a name, an identification number, location data, an online identifier or to one or more special features that are an expression of the physical, physiological, genetic, psychological, economic, cultural or social identity of that natural person. Personal data is th,erefore, for example, a person‚Äôs name, email address and telephone number, but may also include information about preferences, hobbies and memberships;
  • “processing” means operations or sets of operations carried out with or without the aid of automated procedures in connection with personal data, such as the collection, recording, organisation, structuring, storage, adaptation, alteration, retrieval, consultation, use, disclosure by transmission, dissemination or otherwise making available, alignment, combination, restriction, erasure or destruction
  • “pseudonymisation” means the processing of personal data in such a manner that the personal data can no longer be attributed to a specific data subject without the use of additional information, provided that such additional information is kept separately and is subject to technical and organisational measures to ensure that the personal data cannot be attributed to an identified or identifiable natural person;
  • “consent” means any freely given, specific, informed and unambiguous indication of the data subject‚Äôs wishes in a particular case by which he or she, by a statement or by a ear affirmative action, signifies agreement to the processing of personal data relating to him or her;
  • “Google”¬†means Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; reachable in the European Union at: Google Dublin, Google Ireland Ltd., Gordon House, Barrow Street, Dublin 4, Ireland, fax: +353 (1) 436‚ÄČ1001.

 

Scope

This privacy policy applies to all pages of www.living-hotels.com. It does not cover any linked websites of other providers.

Responsible provider

The following party is responsible for the processing of personal data within the scope of this privacy policy:

Derag Living Hotels AG + Co. KG
Head Office
Fraunhoferstraße 2
80469 Munich
Telephone: +49 (0)89-23701-250
Email: info@living-hotels.com

Questions about data protection

If you have any questions about data protection with regard to our company or our website, you can contact our data protection officers:

Spirit Legal LLP Rechtsanwälte
Attorney-at-law and data protection officer: Peter Hense
Postal address:
Data protection officer
c/o Derag Living Hotels AG + Co. KG, Frauenhoferstraße 2, 80469 Munich
Contact data protection officer

Responsible for our two hotels in Vienna:

Clever data GmbH
Data protection officer: DI Kurt Berthold
Postal address:
c/o Derag Living Hotels AG + Co. KG, Fraunhoferstraße 2, 80469 Munich
Contact data protection officer

 

Security

We have taken comprehensive technical and organisational precautions to protect your personal data from unauthorised access, abuse, loss and other external disruption. To this end, we regularly review our security measures and adapt them to current standards.

Your rights

You have the following rights with regard to the personal data concerning you that you can assert against us:

  • right of access (Art.¬†15¬†GDPR),
  • right to rectification (Art.¬†16¬†GDPR) or erasure (Art.¬†17¬†GDPR),
  • right to restriction of processing (Art.¬†18¬†GDPR),
  • right to object to processing (Art.¬†21¬†GDPR),
  • right to withdraw your consent (Art.¬†7(3)¬†GDPR),
  • right to receive the data in a structured, commonly used, machine-readable format (‚Äúdata portability‚ÄĚ) and the right to transfer the data to another controller, if the prerequisites of Art.¬†20(1) (a), (b)¬†GDPR are fulfilled (Art.¬†20¬†GDPR)

You can assert your rights by informing us using the contact details specified above under ‚ÄėResponsible provider‚Äô or by contacting the data protection officer designated by us.

You also have the right to lodge a complaint with a data protection supervisory authority about our processing of your personal data (Art. 77 GDPR).

Use of the website, access data

In principle, you can use our website for purely informational purposes without disclosing your identity. When you access the individual pages of the website this way, this only results in access data being transferred to our web hosting service so that the website can be displayed to you. This is the following data:

  • browser type/browser version
  • operating system used
  • language and version of the browser software
  • hostname of the accessing device
  • IP address
  • website from which the request comes
  • content of the request (specific page)
  • date and time of the server request
  • access status/HTTP status code
  • referrer URL (website visited before)
  • volume of data transferred
  • time zone difference from Greenwich Mean Time (GMT)

Temporary processing of the IP address by the system is necessary to make it technically possible to deliver the website to your device. This requires processing of your IP address for the duration of the session. The legal basis of such processing is Art. 6(1) Sentence 1(f) GDPR.

The access data is not used to identify individual users and is not combined with other data sources. The access data is deleted when it is no longer required for achieving the purpose of its processing. In the case of recording the data to provide the website, this is the case when you end your visit to the website.

IP addresses are stored in log files to ensure the functionality of the website. In addition, the data serves us to optimise the website and to ensure the security of our information technology systems. No evaluation of the data for marketing purposes takes place in this context either. In principle, data is deleted after seven days at the latest; further processing is possible in individual cases. In this case, the IP address is deleted or so transformed that an assignment of the retrieving client is no longer possible.

The recording of data for the provision of the website and the processing of data in log files is an absolute necessity for the operation of the website. You may object to the processing. Your right of objection exists if you have reasons arising from your particular situation, unless we can prove compelling legitimate reasons for the processing which outweigh your interests, rights and freedoms or, moreover, the processing serves to establish and exercise or defend against legal claims (Art. 21(1) GDPR). In the event that your objection is justified, we will examine the situation and either stop or adjust the data processing or point out to you the compelling legitimate reasons on the basis of which we will continue processing.

Cookies

In addition to the aforementioned access data, so-called cookies are stored in the internet browser of the device you use to access the website. These are small text files with a sequence of numbers that are stored locally in the cache of the browser used. Cookies do not become part of the device system and cannot execute programs. They serve to make our website user-friendly. The use of cookies may be technically necessary or may occur for other purposes (e.g. analysis/evaluation of website usage).

  1. a) Technically necessary cookies

Some elements of our website require that the retrieving browser can be identified even after a page change. This involves processing the following data in the cookies:

  • language settings
  • items in shopping basket
  • login information.

The user data collected by technically necessary cookies is not processed to create user profiles. We also use session cookies, which store a session ID that can be used to assign various requests from your browser to the shared session. Session cookies are required for using the website. In particular, they enable us to recognise the device used when you return to the website. If you have an account with us, we use this cookie to recognise you on subsequent visits to the website; otherwise you would have to log in again each time you visited. The legal basis of this processing is Art. 6(1) Sentence 1(f) GDPR. We use session cookies to make using our website more attractive and effective. Session cookies are deleted as soon as you log out or close your browser.

Most browsers are pre-set to automatically accept cookies. You can object to the processing of your data by cookies. Your right of objection exists if you have reasons arising from your particular situation, unless we can prove compelling legitimate reasons for the processing which outweigh your interests, rights and freedoms or, moreover, the processing serves to establish and exercise or defend against legal claims (Art. 21(1) GDPR).

You can disable or restrict the transfer of cookies by changing the settings in your internet browser. Cookies that have already been saved can be deleted at any time. This can also be done automatically. If cookies are disabled for our website, it may no longer be possible to use the full functionality of the website.

  1. b) Technically non-essential cookies

In addition, we also use cookies on the website which enable an analysis of users’ surfing behaviour. For example, this involves storing and processing the following data in the cookies:

  • entered search terms
  • frequency of page views
  • use of website functions

These cookies are used to make using the website more efficient and attractive. The legal basis of this processing is Art. 6(1) Sentence 1(f) GDPR. The technically non-essential cookies are automatically deleted after a specified period, which may vary depending on the cookie.

You can object to the processing of your data by cookies. Your right of objection exists if you have reasons arising from your particular situation, unless we can prove compelling legitimate reasons for the processing which outweigh your interests, rights and freedoms or, moreover, the processing serves to establish and exercise or defend against legal claims (Art.¬†21(1)¬†GDPR).If you do not wish to use cookies, you have the option of changing your browser settings in order to generally or selectively block the placement of cookies or remove stored cookies. You can also have the corresponding information displayed before a cookie is placed. You can furthermore hinder the use of cookies when opening the browser in ‚Äúprivate mode‚ÄĚ. If you change the browser settings for the use of cookies or disable cookies, the functionality of this website may be restricted.

Where we integrate cookies from third-party providers into our website, we point this out to you separately below.

  1. c) Cookie banner notice

When you visit the website, an information banner notifies you about the use of cookies for analysis purposes and refers you to this privacy policy. In this context, information is also provided about how the storage of cookies can be prevented by adjusting your browser settings.

Contacting our company

When contacting our company, e.g. by email, we will process the personal data provided by you so that we can respond to your enquiry.

In order for us to process enquiries submitted via the contact form on the website, it is essential that you provide a name or pseudonym and a valid email address. At the moment when you submit the message to us, the following data will also be processed:

  • IP address
  • date/time of registration

The legal basis of the processing is Art. 6(1) Sentence 1(f) GDPR and Art. 6(1) Sentence 1(b) GDPR, if the contact is made with the intention of concluding a contract. Should your data be necessary for the conclusion of the contract, a non-provision of data might make the  conclusion of a contract, or the implementation or processing of a request impossible.

Processing the personal data from the form allows us  to process the contact you make with us. In the event of you contacting us by email also constitutes the necessary legitimate interest in the processing of the data. The other personal data processed during the sending process are put in place to avoid any abuse of the contact form and to ensure the security of our IT systems.

The data will not be transmitted to third parties in this context. The data is only processed in order to process the conversation. As soon as processing is no longer necessary, we delete the data generated in this context or, if statutory retention obligations apply, restrict processing of the data.

You have the possibility to object to the processing of your personal data for contact requests. Your right of objection exists if you have reasons arising from your particular situation, unless we can prove compelling legitimate reasons for the processing which outweigh your interests, rights and freedoms or, moreover, the processing serves to establish and exercise or defend against legal claims (Art.¬†21(1)¬†GDPR). ¬†You can inform us about you objection by sending us a message (see the contact details under ‚Äėresponsible provider‚Äô)

Processing and transmission of personal data for contractual purposes

We process your personal data if and to the extent necessary for the initiation, creation, execution and/or termination of a legal transaction with our company. The legal basis from this results from Art. 6(1) Sentence 1(b) GDPR. Should your data be necessary for the conclusion of the contract, a non-provision of data might make the conclusion and/or termination of a contract with our company impossible.

Once the purpose has been achieved (e.g. contract processing), the personal data will be blocked for further processing or erased, unless we are entitled to retain the data for a longer period and process it as required in the respective context on the basis of a consent granted by you (e.g. consent to the processing of your email address for sending promotional emails), a contractual agreement, a statutory authorisation (e.g. authorisation to send direct advertising) or on the basis of justified interests (e.g. retention for asserting claims).

Your personal data will be passed on if

  • it is necessary for the creation, execution or termination of legal transactions with our company (e.g. when transmitting data to a payment service provider/a shipping company to process a contract with you) (Art.¬†6(1) Sentence 1(b)¬†GDPR), or
  • a subcontractor or party we use to perform our obligations, which we use exclusively within the framework of providing the offers or services requested by you, needs this data (unless you are expressly informed otherwise, such auxiliary parties are only entitled to process the data insofar as this is necessary for the provision of the offer or service), or
  • there is an enforceable official order (Art.¬†6(1) Sentence 1(c)¬†GDPR) or
  • there is an enforceable court order (Art.¬†6(1) Sentence 1(c)¬†GDPR) or
  • we are legally obliged to do so (Art.¬†6(1) Sentence 1(c)¬†GDPR) or
  • the processing is necessary in order to protect the vital interests of the data subject or another natural person (Art.¬†6(1) Sentence 1(d)¬†GDPR) or
  • it is necessary for the performance of a task that is in the public interest or in the exercise of public authority (Art.¬†6(1) Sentence 1(e)¬†GDPR)
  • we are authorised or even obliged to pursue overriding legitimate interests (Art.¬†6(1) Sentence 1(f)¬†GDPR).

Your personal data will not be transmitted to other persons, companies or bodies unless you have effectively consented to such transmission. The legal basis of the processing is then Art. 6(1) Sentence 1(a) GDPR.

Processing and transmission of personal data in the online ordering system

If you wish to submit an order or booking in our online shop, it is necessary for the initiation and conclusion of the contract that you provide personal data such as your name, your address and your email address. The mandatory data required for order and contract processing is marked as such; further information is provided voluntarily. In the case of non-provision of the necessary data, a contract conclusion is impossible. We process your data for order processing; in particular, we will forward payment data to your chosen payment service provider or our main bank. When you make your booking or a booking request, the booking information is also transferred to external operators of internet booking engines (e.g. TourOnline AG, Borsigstra√üe 26, 73249, Wernau; ‚ÄúDIRS 21‚ÄĚ) for purposes of contract fulfilment or preparation. The legal basis for the processing is Art.¬†6(1) Sentence¬†1(b)¬†GDPR. To prevent unauthorised third parties from accessing your personal data, the order process on the website is encrypted using SSL/TLS technology.

You can voluntarily create a customer account in which we store your data for future visits to the website. When you create a customer account, the data you enter is processed. Once you have successfully logged in, you are free to edit or delete all other data, including your customer account.

As soon as storage is no longer necessary, we delete the data generated in this context or, if statutory retention obligations apply, restrict processing of the data. Due to mandatory commercial and tax regulations, we are obliged to keep your address, payment and order data for a period of ten years. After two years after termination of the contract, we will restrict the processing and reduce the processing in compliance with our existing legal obligations.

Registration/password-protected area on the website

If you wish to use the password-protected area of our website, you must register by providing the following information:

  • E-Mail address
  • name
  • username
  • password chosen by you

You do not have to enter a real name and are free to use the website pseudonymously.

Furthermore, the following data is processed at the time of registration:

  • IP address
  • date/time of registration

The data will be deleted as soon as it is no longer required for achieving the purpose of its processing. This is the case for the data collected during the registration process if the registration on the website is cancelled or modified.

The following functions are available to you in the password-protected area:

  • Edit your profile data,
  • view past orders/bookings,
  • manage, change or cancel your newsletter subscription.

If you use the password-protected area of the website, e.g. to edit your profile data or to view orders and bookings made, we also process the data about your person required for the initiation or fulfilment of the contract, in particular address data and information about the payment method. The legal basis for the processing is Art. 6(1) Sentence 1(b) GDPR. The data will be deleted as soon as it is no longer required for achieving the purpose of its processing or as soon as there are no legitimate interests preventing its erasure. Due to mandatory commercial and tax regulations, we are obliged to keep your address, payment and order data for a period of ten years. Two years after termination of the contract, we will restrict the processing and reduce the processing to compliance with our existing legal obligations. The data processing is necessary for the initiation and conclusion of the contract. In the case of non-provision of the necessary data, you will possibly not be able to use the password-protected area and the contract closure and implementation is impossible.

If you provided further data voluntarily (e.g. about interests, sizes, age, gender, children, preferences, wish list), we process your data which is not necessary for the initiation or fulfilment of a contract, for as long as you use the password-protected area and if you do not delete it yourself beforehand. Our aim in this respect is to optimise the use of the website for you as a user. The legal basis for this is Art. 6(1) Sentence 1(f) GDPR.

You can object to the processing of the information. Your right of objection exists if you have reasons arising from your particular situation, unless we can prove compelling legitimate reasons for the processing which outweigh your interests, rights and freedoms or, moreover, the processing serves to establish and exercise or defend against legal claims (Art.¬†21(1)¬†GDPR). You can send us your objection via the contact details mentioned in the section “responsible provider”.¬†

You can manage, change or delete your voluntary information yourself at any time in the password-protected area. You are free to take measures in accordance with the ‚ÄėYour rights‚Äô section, although if you do have any complaints, we request that you first contact our company.

Processing of personal data under Section 30 of the Federal Act on Registration (BMG)

Under Section 30 of the German Federal Act on Registration (BMG), commercial accommodation, such as hotels in particular, are obliged to collect the following data from guests on the day of their arrival and to have the registration form signed by hand:

  • date of arrival and planned departure,
  • surname,
  • given names,
  • date of birth,
  • nationalities,
  • address,
  • number of persons travelling together and their nationalities, in the cases of Section 29(2), second and third sentences, and,
  • in the case of foreigners, serial number of the recognised and valid passport or passport substitute.
  • If applicable, further data for collecting tourist and resort taxes.

We are obliged to collect, process and pass on this data under the BMG, and the legal basis of this processing results from Art. 6(1) Sentence 1(c) GDPR. You are obliged by law to specify your data. In the case of non-provision of the necessary data, a contract conclusion and implementation is impossible.

We erase this data or restrict its processing as soon as this is permitted under the provisions of the BMG and if you have not given your consent (Art. 6(1) Sentence 1(a) GDPR) and there is no other legitimate interest on our part in continued processing.

DialogShift chat application on our website

Our website uses the chat application of DialogShift GmbH, Rheinsberger Str. 76/77, 10115 Berlin. This application processes and stores data for the purpose of web analysis, to operate the chat application and to answer queries.

For the operation of the chat function, the chat texts are stored and a cookie with a unique ID is set – this is used to recognise you as a customer.

A cookie is a small text file that is stored locally in the cache on your device. Using this cookie, our application recognises the device and can retrieve past chat logs. This cookie is stored for 90 days since last use. You can disable the storage of cookies in your browser settings. However, without the use of cookies, the chat function cannot be performed.

The possible disclosure of e.g. name, e-mail address or a telephone number is voluntary and with the consent to temporarily use and store this data for the purpose of contacting you until the end of the contact. This personal data is deleted after 90 days.

The legal basis for data processing is Article 6 (1) lit. F GDPR based on our legitimate interest in effective customer support, for statistical analysis of user behaviour and for optimisation purposes of our offers.

DialogShift provides further information on

https://www.dialogshift.com/de/dsvgo

for further information on the collection and use of data and on your rights and options for protecting your privacy.

Email marketing

Advertising to existing customers

We reserve the right to use the email address provided by you when booking in accordance with the statutory provisions in order to send you the following content by email whilst or after processing the contract, unless you have already objected to this processing of your email address:

  • other interesting offers from our portfolio,
  • information about company events,
  • technical information,
  • sending our catalogue,
  • questions about special requirements,
  • overview of possible leisure offers,
  • information on finding us by public transport.

If the sending of electronic information is not necessary for contract processing (e.g. e-mail in an informative format) and the legal basis from Article 6 (1) sentence 1 lit. b) GDPR is relevant, the processing is based on the legal basis in accordance with Article 6 (1) sentence 1 lit. f) GDPR. We perform this processing to enhance and optimise our services, send direct marketing and ensure customer satisfaction. We delete your data when you cancel your newsletter subscription, but no later than three years after termination of the contract.

We would like to point out that you can object to receiving direct advertising at any time without incurring any costs other than the transmission costs according to the basic rates. Here you have a general right of objection without giving reasons (Art.¬†21(2)¬†GDPR). ¬†After exercising your objection, we will delete your data in connection with the existing customer advertising To do this, click on the unsubscribe link in the newsletter e-mail or send us your objection to the contact data provided under ‚ÄėResponsible provider‚Äô.

Newsletter

You have the possibility to subscribe on the website to our email newsletter or website push notifications, which we use to inform you regularly about the following content:

  • offers from our portfolio,
  • information about company events,
  • third-party offers (including events), provided you have consented to this,
  • new articles/collections,
  • special/time-limited offers.

In order to receive the newsletter, you need to give us the following personal data:

  • recipient (name or pseudonym)
  • valid email address

To subscribe to our email newsletter, please use the double opt-in process. Once you have entered the data marked as mandatory, we will send you an email to the email address you have provided, in which we ask you to expressly confirm your subscription to the newsletter (by clicking on a confirmation link). This is how we ensure that you really want to receive our email newsletter. If no confirmation takes place within 24 hours, we block the information transferred to us and delete it automatically after one month at the latest.

If you wish to register for website push notifications, you first need to agree to receive push notifications from the website in your web browser and confirm your registration.

Furthermore, the following data is processed at the time of subscription:

  • IP address,
  • date/time of registration for the newsletter,
  • time when you click on the confirmation link.

We process your IP address, the time of registration for the newsletter as well as the time of your confirmation in order to document your newsletter registration and to prevent abuse of your personal data. The legal basis of the processing is Art. 6(1) Sentence 1(f) GDPR. We process this data until two years after termination of the contract. If registration for the newsletter takes place and it is unrelated to the conclusion of a contract, we process this data until two years after termination of the usage. We delete this data when the newsletter subscription ends.

After your confirmation, we will process the email address and name/pseudonym of the recipient concerned for the purpose of sending our email newsletter. The legal basis of the processing is Art. 6(1) Sentence 1(a) GDPR. We delete this data when you unsubscribe from the newsletter.

You can withdraw your consent to the processing of your email address for receiving the newsletter at any time, either by sending us a message (see the contact details under ‚ÄėResponsible provider/ representative of responsible provider in the European Union‚Äô) or by clicking directly on the unsubscribe link in the newsletter. This does not affect the lawfulness of processing that has occurred based on the consent up until the point of your withdrawal (Art.¬†13(2)(c)¬†GDPR).

We also statistically evaluate newsletter opening rates, the number of clicks on included links and the reading time, measure the reach of our newsletters and adapt the offers and information sent to your personal interests.  For this purpose, the usage behaviour on our websites as well as within the newsletters sent by us is evaluated on the basis of end device-specific information (e.g. e-mail client used and software settings). For this analysis, the emails sent contain so-called web beacons or tracking pixels, which are single-pixel image files that are also embedded on our website.

To measuring reach, we measure the number of visitors who have reached our websites by clicking on links and who perform certain actions there, such as redeeming vouchers to reserve hotel rooms via our booking system. Depending on the reading behaviour, we also form target groups to which we send newsletter content tailored to the identified user interest.

The legal basis for the processing is Art. 6 para. 1 p. 1 lit. a) GDPR. We delete your data when you terminate the newsletter subscription.

You can revoke your consent at any time, either by sending a message to us (cf. the contact details in the section “responsible provider”) or by directly clicking the unsubscribe link contained in the newsletter. This does not affect the lawfulness of the processing that took place based on the consent given up until the time of your revocation.

Email marketing service ‚ÄěCENDYN‚Äú

We use the e-mail marketing service “CENDYN” by NextGuest, Inc. / Central Dynamics (Neumarkter Stra√üe 18, 81673 Munich, Germany, info@cendyn.com). “CENDYN” also processes your personal data in the USA. There is no appropriate decision of the EU Commission for a data transfer to the USA. We have concluded so-called standard contractual clauses with “CENDYN” to commit “CENDYN” to an adequate level of data protection. We will gladly provide you with a copy upon request. For further information, please refer to the data protection provisions of “CENDYN” at: https://www.cendyn.com/privacy-policy/.

If you have registered for the newsletter, the data provided during registration as well as the data processed during the use of our newsletter offer will be processed on the servers of the aforementioned email marketing service. The email marketing service acts as our processor and is contractually limited in its authority to use your personal data for purposes other than providing services to us following the applicable data processing agreement.

The legal basis for the processing is Art. 6 para. 1 p. 1 lit. f) GDPR. Our legitimate interests in using an external email marketing service lie in the optimization and more targeted control and monitoring of our newsletter content.

You may object to the processing as long as it is based on Art. 6 (1) p. 1 lit. f) GDPR. Your right to object exists for reasons arising from your particular situation. You can send us your objection via the contact details mentioned in the section “responsible provider”.¬†¬†

Payment service providers (PSPs)

Transmission of personal data for credit card payments

Your personal data is only passed on to the extent necessary for the execution of the contract processing. For payment processing, we transmit the payment data required for this to the bank commissioned with the payment or, if applicable, to the payment and invoicing provider commissioned by us.

The processing is performed on the basis of Art. 6(1) Sentence 1(b) GDPR (processing for the performance of a contract). In the case of non-provision of the data, a contract conclusion and implementation can be impossible. The data required for payment processing is transmitted securely using SSL encryption and processed exclusively for payment processing. As soon as storage is no longer necessary, we delete the data generated in this context or, if statutory retention obligations apply, restrict processing of the data.

Transmission of personal data for purposes of enforcing rights/ascertaining an address/debt collection

In the event of non-payment, we reserve the right to pass on the data provided at the time of booking to a lawyer and/or to external companies (e.g. Verband der Vereine Creditreform e.V., Hellersbergstraße 12, 41460 Neuss, Germany) if we have a legitimate interest pursuant to Art. 6(1) Sentence 1(f) GDPR in order to ascertain an address and/or enforce our rights.

In addition, we may pass on your information if this is necessary to protect our rights, as well as the rights of affiliates, our cooperation partners, our employees and/or users of our website. Under no circumstance will we sell or rent your data to third parties. Such a transmission of your data would be based on Art. 6(1) Sentence 1(f) GDPR.

The data generated in this context will be deleted as soon as storage is no longer necessary or, if statutory retention obligations apply, restrict processing of the data.

You have the possibility to object to the processing of your data at any time. Your right of objection exists if you have reasons arising from your particular situation, unless we can prove compelling legitimate reasons for the processing which outweigh your interests, rights and freedoms or, moreover, the processing serves to establish and exercise or defend against legal claims ((Art.¬†21(1)¬†GDPR)). ¬†You can send us your objection to the contact details mentioned in the section “responsible provider”.

 

E-mail marketing service “Revinate‚Äú

If the registration was successful, the newsletter is sent with the support of the e-mail marketing service of Revinate, Inc., 1 Letterman Dr., Building C, Suite CM100, San Francisco, CA 94129, USA; Web: https://www.revinate.com/; hereinafter “Revinate”).

The e-mail address and the data of the newsletter recipients provided during subscription are stored on Revinate’s servers in the USA. Revinate processes this information to send and evaluate the newsletter on our behalf and to optimize or improve its own services, e.g. to technically optimize the sending and presentation of the newsletter and guest surveys. When opening the newsletter or the guest survey, technical information such as information on the browser and your system, as well as your IP address and the time of the retrieval are initially collected via a so-called “web beacon”. This information is processed to improve the services based on the technical data or the target groups as well as their reading behaviour based on their retrieval locations (which can be determined with the help of the IP address) or the access times. Revinate is subject to the EU-US Privacy Shield, https://www.privunderov/EU-US-Framework. You can find Revinate Inc. certification at https://www.privacyshield.gov/participant?id=a2zt00000008SA1AAM&status=Active.

The legal basis of the processing is Art. 6 para. 1 p. 1 lit. f) GDPR. We have no knowledge of the storage period at Revinate and no  influence on it.

We would like to point out that you can object to the receipt of direct advertising and the processing of data for direct advertising at any time without incurring any costs other than the transmission costs according to the basic rates. You have a general right to object without providing any reason (Art. 21 para. 2 GDPR) After you have exercised your right of objection, we will delete your data in connection with existing customer advertising. To do so, click on the unsubscribe link in the respective email or send us that objection to the contact details listed in the section “Responsible provider”.

Hosting

We use external hosting services for the provision of the following services: infrastructure and platform services, computing capacity, storage resources and database services, security and technical maintenance services. This involves processing all data necessary for the operation and use of our website.

We use external hosting services to run this website. With the use of external hosting services, we aim to make the provision of our website efficient and secure. The legal basis of the processing is Art. 6(1) Sentence 1(f) GDPR.

The record of data for the provision and use of the website and the processing of data using external web hosting services is an absolute necessity for the operation of the website. Your right of objection exists if you have reasons arising from your particular situation, unless we can prove compelling legitimate reasons for the processing which outweigh your interests, rights and freedoms or, moreover, the processing serves to establish and exercise or defend against legal claims (Art.¬†21(1)¬†GDPR). In the event that your objection is justified, we will examine the situation and either stop or adjust the data processing or point out to you the compelling legitimate reasons on the basis of which we will continue processing. You can send us your objection to the contact details mentioned in the section “responsible provider”.

Content Delivery Network

cloudflare

We also use the services of the CDN from Cloudflare Inc. (101 Townsend St., San Francisco, CA 94107, United States) on our website to enable faster access to our online offer. When visiting the website, you download a library from the CDN and temporarily store it in the cache. Your IP address will be transmitted to the provider in the USA. Cloudflare has subjected itself to the EU-US Privacy Shield and is thus committed to complying with European data protection standards: https://www.privacyshield.gov/participant?id=a2zt0000000GnZKAA0&status=Active.

Cloudflare is integrated for the purpose of more effective and faster provision of our online offer. The legal basis for data processing is Article 6 Paragraph 1 Sentence 1 Letter f) GDPR. With the use of Cloudflare, we pursue the legitimate interest of faster retrieval and improved presentation of our content. We have no knowledge of the storage period and no possibility of influencing it. Further information on data protection can be found at: https://www.cloudflare.com/de-de/privacypolicy/.

You can object to the processing. You have the right to object for reasons that arise from your particular situation. We will not process your data further unless we can demonstrate compelling legitimate grounds for processing that outweigh your interests, rights and freedoms, and if the processing serves to assert and exercise or defend against legal claims (Article 21 Paragraph 1 GDPR). In the event of your justified objection, we will examine the situation and will either discontinue or adjust the data processing or show you our compelling reasons worthy of protection on the basis of which we will continue the processing. You can send us your objection using the contact details given in the “Responsible provider” section.

Integration of third-party content

The website integrates third-party content such as videos, maps, RSS feeds and graphics from other websites. This integration always requires that the providers of this content (‚Äúthird-party providers‚ÄĚ) perceive the IP addresses of users. This is because without the IP address they would not be able to send the content to the browser of the respective user. As such, the IP address is required to display this content.

We endeavour to only use content from third-party providers who process the IP address solely for delivering the content. We do however have no influence over whether the third-party providers process the IP addresses, e.g. for statistical purposes. If we are aware of such activity, we inform you of this subsequently.

Some of the third parties may process data outside the European Union.

You can object by installing a JavaScript blocker such as the browser plug-in NoScript (www.nthatpt.net) or disabling JavaScript ,in your browser. Your right of objection exists if you have reasons arising from your particular situation, unless we can prove compelling legitimate reasons for the processing which outweigh your interests, rights and freedoms or, moreover, the processing serves to establish and exercise or defend against legal claims (Art. 21(1) GDPR).

Google Tag Manager

We use the Google Tag Manager on our website. Google Tag Manager is a solution that allows marketers to manage website tags from one interface. The Tag Manager tool itself (which implements the tags) is a cookieless domain and does not collect any personal data. The tool triggers other tags, which in turn may collect data. Google Tag Manager does not access this data. If a deactivation has been made at the domain or cookie level, this will be valid for all tracking tags implemented with Google Tag Manager.

Bookmarks

Bookmarks, e.g. to social networks such as Facebook.com, Twitter.com, Google+, allow you as a user of certain social networks to create links from our website on your social network profiles in order to bookmark them or share them with your social network contacts.

Bookmarks on our website can be recognised by the corresponding icons (e.g. ‚Äúf‚ÄĚ, ‚Äúg+‚ÄĚ) at the bottom of the page. When you open a page of our website, the bookmarks may place cookies on your device/in your browser, which are small text files with a sequence of numbers that make it possible to recognise the browser. If you are simultaneously logged in to one of the relevant social networks, this allows the operator of that social network to track which pages you visit, unless you have disabled the acceptance and storage of cookies in your browser settings. When you use bookmarks, information is sent to the respective social network.

We neither check nor can we be held responsible for comments or activities of persons who use bookmarks for this purpose. Persons who share our content via bookmarks are not entitled to speak for us and our website or to give such an appearance vis-à-vis third parties.

The legal basis for the use of the bookmarks is Art. 6(1) Sentence 1(f) GDPR. We have no knowledge of how the operators of social networks further process data or how long they store it, and nor do we have any way of influencing this.

You have the right to object to the processing of your data. Your right of objection exists if you have reasons arising from your particular situation, unless we can prove compelling legitimate reasons for the processing which outweigh your interests, rights and freedoms or, moreover, the processing serve to establish and exercise or defend against legal claims (Art. 21(1) GDPR).

There are also various ways in which you can prevent the creation of user profiles and thus make use of your right to object:

  • by setting your browser software accordingly; in particular, disabling third-party cookies means that you will not receive any ads from third-party providers;
  • by disabling interest-based ads from providers who are part of the ‚ÄúAbout Ads‚ÄĚ self-regulation initiative via the link http://www.aboutads.info/choices; please note that this setting will be erased if you erase your cookies.
  • By opening your browser in ‚Äúprivate mode‚ÄĚ, to prevent the use of cookies

 

YouTube videos

Our website uses plug-ins from the video platform YouTube.de/YouTube.com, a service whose provider ‚Äď represented by Google ‚Äď is YouTube LLC (headquartered at 901 Cherry Avenue, San Bruno, CA 94066, USA; ‚ÄúYouTube‚ÄĚ). The plug-ins allow us to embed visual content (‚Äúvideos‚ÄĚ) on this website that we have published on Youtube.de/Youtube.com.

The videos are all embedded in ‚Äėextended privacy mode‚Äô, which means that no data about you as a user will be transferred to YouTube if you do not play the videos. Only when you play the videos is the following data transferred. We have no influence on this data transfer.

By visiting the website, YouTube receives the information that you have retrieved the corresponding subpage of our website. In addition, the data mentioned under ‚ÄėAccess data‚Äô is submitted. This occurs regardless of whether YouTube provides a user account that you are logged in with or whether no user account exists. If you do not wish for this data to be associated with your YouTube profile, you must log out before activating the button.YouTube stores your data as usage profiles and processes it for purposes of advertising, market research and/or the demand-oriented design of its website. Such analysis takes place in particular (even for users who are not logged in) to provide demand-oriented advertising and to inform other users of the social network about your activities on our website Google processes your personal data in the USA and has subjected itself to the EU-US Privacy Shield, https://www.privacyshield.gov/EU-US-Framework.You can find the Google certification under https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active

The legal basis of the processing is Art. 6(1) Sentence 1(f) GDPR. The processing serves to make our website more attractive and to offer you additional services. We have no knowledge of how long YouTube stores data and have no way of influencing this.

Further information regarding the purpose and scope of processing by YouTube can be found in the privacy policy at https://www.google.de/intl/de/policies/privacy

You have the right to object to the processing, your right of objection exists if you have reasons arising from your particular situation. We won‚Äôt process your data unless we can prove compelling legitimate reasons for the processing which outweigh your interests, rights and freedoms or, moreover, the processing serves to establish and exercise or defend against legal claims (Art.¬†21(1)¬†GDPR). You can disable or restrict the transfer of cookies by changing the settings in your internet browser. Cookies that have already been saved can be deleted at any time. This can also be done automatically. You can furthermore prevent the cookies by opening the used browser in ‚Äúprivate mode‚ÄĚ. If cookies are disabled for our website, it may no longer be possible to use the full functionality of the website.

Vimeo

We use plug-ins from Vimeo to integrate videos on our website. Vimeo is operated by Vimeo LLC, 555 West 18th Street, New York, New York 10011, USA.¬†The plug-ins allow us to embed visual content (‚Äúvideos‚ÄĚ) on this website which we have published on www.vimeo.com.

If you visit one of our web pages with the Vimeo plug-in, this establishes a connection to the Vimeo servers. In this way, the Vimeo server is notified of which web page you have visited. If you are simultaneously logged in as a member of Vimeo, Vimeo will associate this information with your personal user account. When using the plug-in, e.g. playing a video by pressing the play button, this information is also assigned to your user account. Vimeo stores your data as usage profiles and processes it for purposes of advertising, market research and/or the demand-oriented design of its website. Such analysis takes place in particular (even for users who are not logged in) to provide demand-oriented advertising and to inform other users of the social network about your activities on our website.

The legal basis of the processing is Art.¬†6(1) Sentence 1(f)¬†GDPR. The processing serves to make our website more attractive and to offer you additional services. We have no knowledge of how long Vimeo stores data and have no way of influencing this. We have concluded ‚Äėstandard contractual clauses‚Äô with Vimeo in order to obligate Vimeo to maintain an appropriate level of data protection. We can provide a copy of the agreement upon request.

For further details about this data processing and information about data protection at Vimeo, please refer to: https://vimeo.com/privacy.

You have the right to object to the processing. Your right of objection exists if you have reasons arising from your particular situation, unless we can prove compelling legitimate reasons for the processing which outweigh your interests, rights and freedoms or, moreover, the processing serves to establish and exercise or defend against legal claims (Art.¬†21(1)¬†GDPR). You can disable or restrict the transfer of cookies by changing the settings in your internet browser. Cookies that have already been saved can be deleted at any time. This can also be done automatically. You can furthermore prevent the use of cookies by opening the used browser in ‚Äúprivate mode‚ÄĚ. If cookies are disabled for our website, it may no longer be possible to use the full functionality of the website.

Userlike

In order to communicate with you better and to be able to offer you a better service, we use the chatbot from “Userlike” (Userlike UG, Probsteigasse 44-46, D-50670 Cologne).

During the website visit, your questions can be answered by asking them within the live chat function. Personal data (e.g. chat transcript, e-mail address, location, end device, browser or IP address) are processed by Userlike.

The legal basis for data processing is Article 6 (1) (f) GDPR. The purpose of data processing is to improve our service and make our website more attractive.

In principle, data processing only takes place within the European Union. However, it cannot be ruled out that data will also be transmitted to the United States of America via Amazon Web Services. However, Amazon Web Services is subject to the US Privacy Shield and is thus committed to compliance with European data protection standards (https://www.privacyshield.gov/participant?id=a2zt0000000TOWQAA4&status=Active).

Further information on Userlike’s data protection can be found at https://www.userlike.com/de/terms#privacy-policy.

We have no knowledge of the exact storage period of the data at Userlike and have no possibility of influencing it.

You can object to the processing. You have the right to object for reasons that arise from your particular situation. We will not process your data further unless we can demonstrate compelling legitimate grounds for processing that outweigh your interests, rights and freedoms, and if the processing serves to assert and exercise or defend against legal claims (Article 21 Paragraph 1 GDPR). By changing the settings in your Internet browser, you can deactivate or restrict the transmission of cookies. Cookies that have already been saved can be deleted at any time. This can also be done automatically. You can also prevent the use of cookies by opening the browser used in “private mode”. If cookies are deactivated for our website, it may no longer be possible to use all the functions of the website to their full extent.

Google Maps

This website also uses the Google Maps service from Google to display maps or sections of maps, thus enabling you to conveniently use the map function on the website.

By visiting the website, Google receives the information that you have retrieved the corresponding subpage of our website. In addition, the data mentioned under ‚ÄėAccess data‚Äô is transferred to Google. This occurs regardless of whether Google provides a user account that you are logged in with or whether no user account exists. If you are logged in to Google, your data will be directly associated with your account. If you do not wish for this data to be associated with your Google profile, you must log out before activating the button.

Google stores your data as usage profiles and processes it for purposes of advertising, market research and/or the demand-oriented design of its website. Such analysis takes place in particular (even for users who are not logged in) to provide demand-oriented advertising and to inform other users of the social network about your activities on our website.

The legal basis of the processing is Art. 6(1) Sentence 1(f) GDPR. The processing serves to make our website more attractive and to offer you additional services. We have no knowledge of how long Google stores data and have no way of influencing this.

For more information about the purpose and scope of processing by the plug-in provider, please refer to the provider’s privacy policy. There you will also find further information about your rights in this regard and settings options to protect your privacy: http://www.google.de/intl/en/policies/privacy. Google also processes your personal data in the USA and has subjected itself to the EU-US Privacy Shield, https://www.privacyshield.gov/EU-US-Framework. For more information about the Google Maps terms of use, please refer to https://www.google.com/intl/de_de/help/terms_maps.html.

You have the right to object to the processing. Your right of objection exists if you have reasons arising from your particular situation, unless we can prove compelling legitimate reasons for the processing which outweigh your interests, rights and freedoms or, moreover, the processing serves to establish and exercise or defend against legal claims (Art.¬†21(1)¬†GDPR). You can disable or restrict the transfer of cookies by changing the settings in your internet browser. Cookies that have already been saved can be deleted at any time. This can also be done automatically. You can also prevent the use of cookies by opening the browser used in “private mode”. If cookies are disabled for our website, it may no longer be possible to use the full functionality of the website.

Services for statistical, analysis and marketing purposes

We use services from third parties for statistical, analysis and marketing purposes. This enables us to offer you a user-friendly, optimised experience when visiting the website. The third-party providers use cookies to control their services (see ‚ÄėCookies‚Äô above). Unless otherwise explained below, this does not involve the processing of personal data.

Some of the third-party providers offer users the option of directly objecting to the use of the respective feature, e.g. by placing an opt-out cookie.

You can object to the processing. You have the right to object for reasons that arise from your particular situation. We will not process your data further unless we can demonstrate compelling legitimate grounds for processing that outweigh your interests, rights and freedoms, and if the processing serves to assert and exercise or defend against legal claims (Article 21 Paragraph 1 GDPR).

If you activate such an opt-out cookie, the third-party provider will no longer process data about your usage behaviour in the future. It is also possible to merely object individually to a partial selection of external services. If you change the browser or device used or delete all cookies, you will be required to set the opt-out cookie again.

Furthermore, you can also object directly to the use of cookies via the opt-out platform of the organisation Bundesverband Digitale Wirtschaft e.V. (BVDW) at http://www.meine-cookies.org/cookies_verwalten/praeferenzmanager.html or via the deactivation page of the Network Advertising Initiative at http://www.networkadvertising.org/choices/. More information about usage-based advertising and opt-out options can also be viewed via the following link: http://www.youronlinechoices.com/de/.

You can also prevent the use of cookies by opening the browser used in “private mode”.

In the following, we inform you about the services from external providers currently in use on our website, the purpose and scope of the respective processing in each case, and about how you can object.

Google Analytics

In order to tailor our website perfectly to your interests, we use Google Analytics, a web analytics service from Google. Google Analytics uses ‚Äėcookies‚Äô (see ‚ÄėCookies‚Äô above), which are stored on your device to enable the analysis of how you use the website. The information generated in this way about your use of this website is transferred to and processed by Google on a server in the USA.

However, if IP anonymisation is activated on this website, European Union Member States or in other member states of the European Economic Area Google will shorten your IP address before transferring it. Only in exceptional cases will the full IP address be transferred to a Google server in the USA and shortened there. Acting upon our instructions, Google will use this information for the purpose of evaluating your use of this website, compiling reports for us on website activity, and providing us with other services relating to website usage and internet usage.

Google will not associate your browser’s IP address transmitted for Google Analytics purposes with any other data held by Google.

This website uses Google Analytics with the ‚Äú_anonymizeIp()‚ÄĚ extension. As a result, IP addresses are further processed in abbreviated form, meaning that any association with individual persons can be ruled out. As far as the data collected about you relates to you personally, that relation is therefore excluded immediately and the personal data thus erased without delay.

We use Google Analytics to analyse and regularly improve the use of our website. The statistics help us improve our website and make it more interesting for you as a user. For the exceptional cases in which personal data is transferred to the USA, Google has subjected itself to the EU-US Privacy Shield, https://www.privacyshield.gov/EU-US-Framework. You can find Google’s certification under https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active .The legal basis of the processing by Google Analytics is Art. 6(1) Sentence 1(f) GDPR. The Analytics cookies are deleted after 14 months at the latest.

Further information concerning the third-party provider Google can be found here:

 

You have the right to object. Your right of objection exists if you have reasons arising from your particular situation, unless we can prove compelling legitimate reasons for the processing which outweigh your interests, rights and freedoms or, moreover, the processing serves to establish and exercise or defend against legal claims (Art.¬†21(1)¬†GDPR). You can prevent the storage of cookies using the corresponding settings in your browser software; however, we would like to point out that if you do this you may not be able to use the full functionality of this website. Furthermore, you can prevent the recording of data generated by the cookie about your use of the website (including your IP address) and its processing by Google by downloading and installing the browser plug-in available via the following link: http://tools.google.com/dlpage/gaoptout?hl=en. You can also prevent the use of cookies by opening the browser used in “private mode”.

Usage-based online advertising

Facebook Analytics

The website also uses the tool ‚ÄúFacebook Analytics‚ÄĚ provided by Facebook, Inc. (the provider is Facebook Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland, email: impressum-support@support.facebook.com, data protection information at: https://www.facebook.com/privacy/explanation; hereinafter referred to as: ‚ÄúFacebook‚ÄĚ). For the use of Facebook Analytics, we use the so-called “Facebook pixel” to measure the reach of our advertisements. For this purpose, Facebook uses tracking technologies such as web beacons (tracking pixels) to set a cookie on your computer. Among other things, the data mentioned in the “access data” section is transmitted.

The information obtained with the help of the “Facebook cookie” serves us solely for statistical purposes, is transmitted to us anonymously by Facebook and does not provide any information about the identity of the user. They will be processed by Facebook in accordance with their privacy policy with your Facebook account. Even if you are not registered with Facebook or have not logged in, there is a possibility that the provider will find out and store your IP address and other identifiers.

The legal basis of the processing of your data is Art. 6(1) Sentence 1(f) GDPR. With the use of Facebook Analytics, we are interested in being able to better evaluate our website and our advertisements and to improve our range of services. In this case, we do not store any of your personal data. We have no knowledge of the storage period on Facebook and no possibility of influencing it.Your right of objection exists if you have reasons arising from your particular situation, unless we can prove compelling legitimate reasons for the processing which outweigh your interests, rights and freedoms or, moreover, the processing serves to establish and exercise or defend against legal claims (Art. 21(1) GDPR). Logged-in users can disable the Facebook Analytics function at https://www.facebook.com/settings/?tab=ads#

There are various ways in which you can block the ‚ÄúFacebook Analytics‚ÄĚ function and thus make use of your right to object:

  • by setting your browser software accordingly; in particular, disabling third-party cookies means that you will not receive any ads from third-party providers;
  • by disabling interest-based ads from providers who are part of the ‚ÄúAbout Ads‚ÄĚ self-regulation initiative via the link http://www.aboutads.info/choices; please note that this setting will be erased if you erase your cookies.
  • by opening the browser used in “private mode” in order to prevent tracking of your usage process.

Google AdWords Conversion

We use the services of Google AdWords from Google to draw attention to our attractive offers with the help of advertising media (so-called Google AdWords) on external websites. In relation to the data of the advertising campaigns, we can determine how successful the individual advertising measures are.

These advertising media are delivered by Google via so-called ad servers. For this purpose, we use ad server cookies, which can be used to measure certain parameters for measuring success, such as the display of ads or clicks by users. If you reach our website via a Google ad, Google AdWords stores a cookie on your device. These cookies usually expire after 30 days and are not intended to identify you personally. Analysis values usually stored for this cookie are the unique cookie ID, the number of ad impressions per placement (frequency), the last impression (relevant for post-view conversions) and opt-out information (marking showing that the user no longer wishes to be targeted).

These cookies allow Google to recognise your internet browser. If a user visits certain pages of an AdWords customer’s website and the cookie stored on their device has not yet expired, Google and the customer can recognise that the user has clicked on the ad and has been redirected to this site. Each AdWords customer is assigned a different cookie. Cookies cannot therefore be tracked via the websites of AdWords customers. We only receive statistical analyses from Google to measure success.

Due to the marketing tools used, your browser automatically establishes a direct connection to the Google server. We have no influence on the extent and further processing of the data collected by Google through the use of this tool and therefore inform you according to what we know: By integrating AdWords Conversion, Google receives the information that you have retrieved the corresponding part of our website, or that you have clicked on one of our ads. If you are registered with a Google service, Google can associate the visit with your account. Even if you are not registered with Google or have not logged in, it is possible that the provider will obtain and store your IP address. Google processes the data in the USA and has subjected itself to the EU-US Privacy Shield, https://www.privacyshield.gov/EU-US-Framework. You can find Google’s certification at https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active

The legal basis of the processing of your data is Art. 6(1) Sentence 1(f) GDPR. Our goal is to show you advertising that is of interest to you, in making our website more interesting for you and in achieving a fair calculation of advertising costs. The storage period at Google is a maximum of eighteen months. Further information on data protection at Google can be found here: http://www.google.com/intl/de/policies/privacy and https://services.google.com/sitestats/de.html.

You have the right to object to the processing of your data. Your right of objection exists if you have reasons arising from your particular situation, unless we can prove compelling legitimate reasons for the processing which outweigh your interests, rights and freedoms or, moreover, the processing serves to establish and exercise or defend against legal claims (Art. 21(1) GDPR).  In the event of your justified objection, we will examine the situation and will either discontinue or adjust the data processing or show you our compelling reasons worthy of protection on the basis of which we will continue the processing.

There are various ways in which you can prevent your participation in this tracking procedure:

  • by setting your browser software accordingly; in particular, disabling third-party cookies means that you will not receive any ads from third-party providers;
  • by disabling cookies for conversion tracking, by setting your browser in such a way that it blocks cookies from the domain www.googleadservices.com, https://www.google.de/settings/ads; please note that this setting will be erased if you erase your cookies;
  • by permanent deactivation in your browser Firefox, Internet Explorer or Google Chrome via the link http://www.google.com/settings/ads/plugin. We would like to point out that if you do so you may not be able to use the full functionality of this service.
  • by opening the browser used in “private mode” to prevent the use of cookies

by disabling interest-based ads from providers who are part of the ‚ÄúAbout Ads‚ÄĚ self-regulation initiative via the link http://www.aboutads.info/choices; please note that this setting will be erased if you erase your cookies;

Google Remarketing

Besides AdWords Conversion, we also use Google’s remarketing feature. This is a process we use in an attempt to contact you again. After visiting our website, this feature allows you to be shown our ads when you continue to use the internet. This is done by means of cookies stored in your browser, which Google uses to record and evaluate your usage behaviour when visiting various websites. This is how Google can determine that you have previously visited our website. According  Google, it does not combine the data collected in the context of remarketing with any of your personal data which may be processed by Google. Specifically, according to Google, pseudonymisation is used during remarketing.

The legal basis of the processing is Art. 6(1) Sentence 1(f) GDPR. We have no knowledge of how long Google stores data and have no way of influencing this.

You can object to the processing. You have the right to object for reasons that arise from your particular situation. We will not process your data further unless we can demonstrate compelling legitimate grounds for processing that outweigh your interests, rights and freedoms, and if the processing serves to assert and exercise or defend against legal claims (Article 21 Paragraph 1 GDPR). You can send us your objection using the contact details given in the “Responsible provider” section.

There are various ways in which you can prevent your participation in this tracking procedure:

  • by setting your browser software accordingly; in particular, disabling third-party cookies means that you will not receive any ads from third-party providers;
  • by disabling cookies for conversion tracking, by setting your browser in such a way that it blocks cookies from the domain www.googleadservices.com, https://www.google.de/settings/ads; please note that this setting will be erased if you erase your cookies;
  • by disabling interest-based ads from providers who are part of the ‚ÄúAbout Ads‚ÄĚ self-regulation initiative via the link http://www.aboutads.info/choices; please note that this setting will be erased if you erase your cookies;
  • by opening the browser used in “private mode” to prevent the use of cookies;
  • by permanent deactivation in your browser Firefox, Internet Explorer or Google Chrome via the link http://www.google.com/settings/ads/plugin.

 

Social network plug-ins

Social network plug-ins are integrated into our website. These are provided by the following providers:

The plug-ins can be recognised on our website by the aforementioned lettering or, in some cases, by small stylised symbols.

We offer you the possibility to communicate directly with the provider of the plug-in via the button. Only if you click on the marked field and thereby activate it does the plug-in provider receive the information that you have accessed the corresponding page of our website. In addition, the data mentioned under ‚ÄėAccess data‚Äô is transmitted.

In the case of Facebook and XING, according to the respective providers’ own information, IP addresses in Germany are anonymised immediately after their collection. By activating the plug-in, personal data about you is therefore transferred to the respective plug-in provider and processed there (in the USA in the case of US providers). Since the plug-in provider collects data via cookies in particular, we recommend that before clicking on the greyed-out box you delete all cookies using your browser’s security settings.

We have no influence on the data collected and processing procedures, nor are we aware of the full scope of data processing, the purposes of processing, or the storage periods. We also have no information about the erasure of the data collected by the plug-in provider.

The plug-in provider stores the data collected about you as usage profiles and processes this for purposes of advertising, market research and/or the demand-oriented design of its website. Such analysis takes place in particular (including for users who are not logged in) to display demand-oriented advertising and to inform other users of the social network about your activities on our website.

The legal basis of the use of the plug-ins is Art. 6(1) Sentence 1(f) GDPR. Through the plug-ins we offer you the possibility to interact with social networks and other users, so that we can improve our website and make it more interesting for you as a user.

You have the right to object to the processing. Your right of objection exists if you have reasons arising from your particular situation, unless we can prove compelling legitimate reasons for the processing which outweigh your interests, rights and freedoms or, moreover, the processing serves to establish and exercise or defend against legal claims (Art. 21(1) GDPR). There are also various ways in which you can prevent the creation of user profiles and thus make use of your right to object:

  • by setting your browser software accordingly; in particular, disabling third-party cookies means that you will not receive any ads from third-party providers;
  • by opening the browser used in “private mode” to prevent the use of cookies;
  • by disabling interest-based ads from providers who are part of the ‚ÄúAbout Ads‚ÄĚ self-regulation initiative via the link http://www.aboutads.info/choices; please note that this setting will be erased if you erase your cookies.

The data is transferred regardless of whether you have an account with the plug-in provider and are logged in there. If you are logged in with the plug-in provider, the data about you collected by us will be directly assigned to your existing account with that plug-in provider. If you click or tap on the activated button and, for example, share a link to the page, the plug-in provider will also store this information in your user account and share it publicly with your contacts.

After using a social network, we recommend that you log out regularly, especially however before activating the button, as in this way you can avoid being assigned to your profile with the respective plug-in provider.

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